How to Get Published

by Al Kalar

One of my jobs in this madhouse, is “gatekeeper”. I review new submissions to see if they get rejected up front or considered for publication. I hate saying “no”, but if I don’t, we’d be flooded with less than top notch material.

Lousy material takes too much time to whip into shape and often can’t be saved. Although we edit everything we publish, we’re not in the business of editing poor quality stuff to help a writer get published. There are people who do that and some are very good at it (and some are not). But, even though our editors are great, our job is publishing.

Back in May, I gave you 11 Ways to Get Rejected. Well, what about the flipside? You know, the goal of the submission process - acceptance.

Obviously, the most important thing is to not do any of those 11 deadly things.

We’re strictly an eBook publisher, so we do everything digitally. To get a novel accepted at AKW Books, you should do the following: (more…)

The New Lay of the Land -

Surviving and Thriving the Changes in Book Publishing

by Jerry Simmons
On April 3, 2010 book publishing changed forever. Apple launched the iPad, a digital reading device that officially heralds the beginning of the dismantling of the big publisher model that has been dominant for more than sixty years. A new benchmark has been created and a universal platform is now established that allows every writer, publisher and business to profit without having to rely on a major publisher.

Jerry D. Simmons, a 32 year veteran of publishing, offers some very telling insights into the changes that are in store for the publishing industry.

Welcome to the new world of electronic publishing! There are three important trends in publishing today. (more…)

by Jerry Simmons

The fact that someone completes a manuscript does not make them a writer with something worthy of publication. There is much more to publishing than throwing content together and having copies printed. In fact, anyone who thinks they can simply write, print and become successful does not understand the marketplace. Writers who are serious about their craft need an editor and a publisher if they hope to have a chance at success.

Publishers are not printers and the large print-on-demand companies are printers, not publishers. They have utilized a technology and turned it into a multi-million dollar business, good for them. However too many serious writers get caught up in the idea these big printing companies are interested in what you are writing. Excuse me but they are not! They are interested in selling you services that merely add to their bottom line. (more…)

by Jerry Simmons

Selling books without a minimum marketing effort will result in poor sales. Here are the basics every author should follow when marketing their book: (1) seek book reviews prior to launch, (2) write a press release announcing the publication and availability of your book for sale distributed to all online outlets, and (3) pitch yourself and your book to local print, radio, television and online for publicity. (more…)

by Al Kalar

Every publisher has standards for inquiries. If you ignore those standards, you have a very good chance of being rejected before your manuscript is even read.

The reason behind this is two-fold.

1. The publisher has set up a system in-house that depends upon the author’s cooperation. Some receive hundreds of submissions a day and don’t have time to wipe the drool off the chin of some prima-donna author who thinks the publishing world is drooling at the mouth while eagerly awaiting their particular “next best seller”. They need to have the elements requested, ONLY those elements, and in a format that is easy for them to handle.Those elements may include: submission by an agent (cuts down on the size of the pile), double spaced (allows room for handwritten notes), on paper (no electronic submissions), a cover letter, a synopsis, a particular portion of the entire ms (may be just a couple of chapters or the entire manuscripts), 12-point type (to save wear and tear on the eyes of the employee who has to read the submission), and so on. (more…)

by Penny C. Sansevieri

So you have a website, congratulations! Now let’s make sure it’s doing what it is supposed to be doing for you. Read: selling your book or product. While websites will differ in color, layout, and target audience, there are a few things that need to remain consistent. Let’s take a look at them.

1. Editing: Your website needs to be edited. There is no discussion on this topic at all. And don’t self-edit. Hire someone to go through your site page by page and make sure you don’t have any typos. Finding mistakes on your site is like finding typos on a resume. Doesn’t bode too well, does it? (more…)

by Jerry Simmons

Anything is possible in publishing, dream big but follow a few simple rules. First: write your own story and never worry about a potentially hot category or bestselling style of another writer. Second: seek professional editorial help, someone you are comfortable with who can challenge you to be a better writer. Third: follow your publishing dreams and find a way to make it happen. There are no secrets, it takes hard work, lots of time and don’t give up attitude. (more…)

by Michelle Gagnon

Yesterday, Joe discussed knowing where you’re headed before getting started. I received an email from a college friend this week who’s writing his first novel, and he asked me a few questions about my process. I thought I’d share some of what I said in reply. Of course, there is no one “right way” to write a book; everyone has to find his or her own path. But after hammering out four books, I’ve learned what works for me.

1) At what point do you seek formal feedback, rather than just cranking it out?

I don’t show my work to anyone until I’ve completed two drafts. And then I send it to my “Beta readers,” 5-7 people whose opinion I trust. What I’ve discovered, however, is that they’ll all like different aspects of the story, and they’ll all criticize different aspects. I always take that feedback with a grain of salt. If more than one person is saying the same thing, I know it’s time to go back and figure out where I went wrong. (more…)

Brad Stone

Excerpts from an article written by Brad Stone and Mokoto Rich for the New York Times

Ever since electronic books emerged as a major growth market, New York’s largest publishing houses have worried that big-name authors might sign deals directly with e-book retailers or other new ventures, bypassing traditional publishers entirely. Now, one well-known author is doing just that.

Stephen R. Covey, one of the most successful business authors of the last two decades, has moved e-book rights to two of his best-selling books from his print publisher, Simon & Schuster to a digital publisher that will sell the e-books to Amazon for one year. (more…)

by James Scott Bell

1. Before you approach an agent, make sure your concept is killer. That means a) not shopworn (”We’ve seen this before”); or b) not so far off the map that anyone with a profit motive will run screaming from the room. It has to be fresh but not too weird. The characters have to jump off the page. There has to be enough at stake. Your opening pages have too move. Easy, right? Of course not, because if it was your Aunt Sally would be writing New York Times bestsellers. But here’s where you have to dig in if you want to interest an agent.

2. You are better off having no agent than having a bad agent. Anyone can print up business cards and call themselves “agent.” But what do they know about the business? Find out. A reputable agent should have a website with a list of their clients. Start there. What’s their background in the publishing biz? How long have they been agenting? There are some “watchdog” sites that issue warnings about certain names, so use your old pal Google. (more…)