Posts Tagged ‘digital’

How to Leverage the Coming Collapse of the Book Market

Tuesday, October 19th, 2010

Jerry D. Simmonsby Jerry Simmons

The Future of Print Books

Forget the doomsday scenario; printed books are not going away. Their relevance in the market is going to diminish over time, but there will always be printed books.

The biggest publishers are struggling with the notion that within the next few years, the major chains may well disappear. As sales continue to decline, the two largest bookstore chains in America are barely hanging on and all indications seem to be that both are on the verge of insolvency. (more…)

Surviving and Thriving the Changes in Book Publishing

Tuesday, August 3rd, 2010

The New Lay of the Land -


Jerry D. Simmonsby Jerry Simmons
On April 3, 2010 book publishing changed forever. Apple launched the iPad, a digital reading device that officially heralds the beginning of the dismantling of the big publisher model that has been dominant for more than sixty years. A new benchmark has been created and a universal platform is now established that allows every writer, publisher and business to profit without having to rely on a major publisher.

Jerry D. Simmons, a 32 year veteran of publishing, offers some very telling insights into the changes that are in store for the publishing industry.

Welcome to the new world of electronic publishing! There are three important trends in publishing today. (more…)